Idaho Falls Event Center Now Has a Name - And a Major Sponsor

IDAHO FALLS — The Idaho Falls Auditorium District announced Tuesday that the new event center will be called the Mountain America Center.

District officials said Mountain America Credit Union has purchased the primary naming rights to the center during a news conference at the Waterfront at Snake River Landing.

“We’re so excited to be a part of this great facility,” Mountain America Credit Union CEO Sterling Nielsen said. “We’re excited to see the doors open in a short period of time. We will be able to host (free) quarterly financial education seminars and we’ll be able to train the community to better their financial lives.”

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